How to Get More Views on Your Social Media Videos: Proven Strategies for 2024
One Sunday night, a small cafe owner in Milan posted a 15-second TikTok showing their barista pouring latte art. By Wednesday, the video had over 340,000 views. No ad spend, no influencers—just smart timing, trending audio, and content that resonated.
This isn’t a one-off. Across platforms like TikTok, Instagram, YouTube Shorts, and Telegram Channels, short-form video is growing at an exponential pace. And if you're a creator, brand, or marketer, one challenge looms larger than ever: how to get more views on your social media videos.
This article unpacks actionable, up-to-date tactics to help you break through the noise in 2024 — using data-backed strategies, creator-tested formulas, and tools like Crescitaly's panel to accelerate your visibility where it matters most.
Why Views Still Matter in 2024
Sure, likes and shares are sweet. But views remain the top-level metric for content discovery. TikTok’s algorithm prioritizes completion rates. Instagram’s Reels tab pushes content based almost entirely on watch time. On YouTube Shorts, your first few seconds can make or break your impressions.
"The view is the entry point to everything else — follows, comments, sales. No views, and none of the rest matters." – Sofia Ricci, digital marketing strategist
Understanding platform-specific behaviors is key. Here’s how to think about them:
- TikTok: Early engagement signals (watch time, replays) trigger wider reach
- Instagram Reels: Pushed based on behavioral patterns tied to trending audio and hashtags
- YouTube Shorts: CTR, retention, and engagement rate affect where your video lands in Shorts shelf
- Telegram Channels: Shares and reposts within niche communities drive viral loops
Structuring Videos That Actually Get Watched
1. Hook Viewers in the First 3 Seconds
Your opening frame should do one of three things:
- Trigger curiosity (“Wait for the reveal at the end…”)
- Deliver immediate payoff (a stunning visual or result)
- Promise utility (“3 quick tips for...”)
On TikTok and Instagram, looping your videos—so they seamlessly start again—can also boost rewatch rate, a critical metric for distribution.
2. Keep It Native to the Platform
Each platform rewards content that feels like it was made for that space. TikToks with on-platform text and native transitions outperform polished exports. YouTube Shorts can get away with cleaner edits, but retention still rules. Telegram thrives on authenticity; less editing, more immediacy.
3. Prioritize Vertical Video
This might seem obvious, but non-vertical video is still surprisingly common among marketers reformatting from traditional content. Native vertical posts fill more screen real estate and command better engagement across all major platforms.
Optimizing for More Views: Tactical Levers
Use High-Impact Hashtags
Trending or niche hashtags help place your video in relevant content pools. Pair 2–3 high-volume tags with 1–2 community-specific ones. On Instagram and TikTok, this mix increases discoverability in both explore pages and search results.
Post Timing and Frequency
According to Crescitaly's dashboard analytics, creators who consistently post between 5 p.m. and 8 p.m.—aligned with their audience’s local peak activity—see up to 34% more views on average.
Frequency also matters. Aim for at least 3–5 posts per week per platform. Some high-growth accounts go daily, especially on TikTok and YouTube Shorts.
Leverage Cross-Promotions and Telegram Drops
Use Telegram to cross-promote TikTok, Instagram, or YouTube content. Private niche groups can act as launchpads when you drop a new Reel or Short. Comment-based engagement (e.g., “Watch this 🔥”) boosts retention and replay rates.
Consider collaborating with niche Telegram channels for shoutouts—or use Crescitaly's advanced panel to identify high-engagement channels relevant to your audience.
Thumbnails and Titles Still Matter on Shorts
For YouTube Shorts especially, a clear yet curiosity-driven title increases click-through even in the Shorts feed. A/B test thumbnails and titles in real-time, using feedback loops from YouTube Studio or third-party data tools.
Platform-Specific Tricks Worth Testing
Instagram Reels
- Use trending audio—but remix it with your own branded twist
- Cover text with punchy hooks: “This cost me $0 but went viral”
- Repost top-performing TikToks as Reels with minor edits
TikTok
- Use green screen effects or duet formats to increase shareability
- Keep captions short; focus on native text instead
- Post in bursts: 2–3 videos a day spaced 2–4 hours apart
YouTube Shorts
- Create mini-stories with 3-beat structure: setup, conflict, payoff
- Integrate YouTube-native language (“Watch this trick…”, “I bet you didn’t know...”)
- Add a CTA in closing seconds to boost subscribers
Telegram Channels
- Capitalize on viral visuals or memes to spread content via groups
- Use brief voiceovers or audio explanations to personalize short video posts
- Bundle clips together in regular content drops people can anticipate
Conclusion: From Visibility to Velocity
Getting more views on your social media videos isn’t just about luck or algorithms—it’s about understanding what each platform prioritizes and deploying content designed to thrive there.
Treat every post as a hypothesis. Test timing, titles, hooks, formats. Use platform-native tools to assess performance. And when ready, complement organic growth with analytics-driven strategies. Tools like Crescitaly.com offer real-time insights and SMM services that streamline scaling without compromising authenticity.
In 2024 and beyond, short videos will remain the currency of online attention. It's no longer about going viral—it's about getting seen with purpose. And that begins with mastering the view.
Meta Title: Get More Views on Social Videos in 2024
Meta Description: Learn how to get more views on social media videos—TikTok, Instagram Reels, YouTube Shorts, and Telegram—with real strategies that work.
Tags: Instagram, SMM panel, TikTok growth, YouTube Shorts, Telegram marketing, video views, social media strategy
