How to Grow on Social Media: Real Strategies for TikTok, Instagram & More

In 2019, a teenage dancer posted a quick 15-second routine on TikTok with zero followers. Two weeks later, the same user had 2.5 million. Her name? Charli D’Amelio. Her rise might seem like an exception, but she’s proof of something powerful: growth on social media is not only possible—it's happening every day.

Still, for creators, marketers, and entrepreneurs, the question looms: how do you actually grow on social media in 2024? With algorithms constantly evolving, attention spans shrinking, and competition intensifying, it's not about luck—it’s about strategy, consistency, and the right tools.

Let’s break down what’s working now across Instagram, TikTok, YouTube, and Telegram—and how you can turn followers into growth momentum.

The Foundations of Social Media Growth in 2024

Know Your Platform’s Purpose

Why do people use each platform? That’s the first question to answer before you post anything.

• Instagram: Visual storytelling, lifestyle branding, product discovery
• TikTok: Entertainment, education, authenticity over polish
• YouTube: Long-form content, tutorials, deep dives, creative portfolios
• Telegram: Community engagement, direct communication, private broadcasting

Growth strategies must be native to these behaviors. A 10-minute product breakdown may thrive on YouTube—but would flop on TikTok's fast-moving feed.

Consistency is Still the Growth Multiplier

Algorithm tweaks come and go, but the platforms all reward one thing: regular, high-value content. Whether it's three Instagram carousels per week or daily Telegram drops, showing up consistently builds familiarity—and familiarity builds trust.

Platform by Platform: What's Working Now

Instagram: Leverage Video, Stories, and Carousels

Instagram may have started as a photo-sharing app, but today's growth lies in Reels, Stories, and interactive formats like polls, quizzes, and carousel guides. Reels in particular are a discovery engine—that's how new users find you.

“Accounts that post Reels daily grow 67% faster than those that don’t,” according to data pulled from Crescitaly.com’s Instagram analytics panel.

Other Instagram growth tips for 2024:

• Add keywords to your bio—it now functions as a search metadata field.
• Use trending audio—not every time, but frequently enough to tap the algorithm.
• Capitalize on saves—carousels like “5 Tips You’ll Save for Later” increase engagement.

TikTok: Hook Within 3 Seconds or Lose Them

TikTok’s algorithm invests heavily in early engagement. Your video’s performance in those first few seconds determines everything. That means your hook must hit—fast.

Top-performing TikTok formats today:

• Day-in-the-life vlogs (relatable and bingeable)
• “Things I wish I knew” tips (use text overlays + voiceovers)
• Behind-the-scenes processes (great for creators and brands alike)

According to Crescitaly’s dashboard, creators who post 4–7 times a week with varied content types (e.g., trends + originals + educational) see follower growth rates up to 9x higher.

YouTube: Shorts Fuel Discovery, Long-Form Builds Trust

YouTube Shorts is now one of the platform’s biggest growth accelerators. But what sets successful channels apart is their ability to bridge Shorts traffic into their long-form ecosystem.

Here’s how:

• Create a short that teases a longer video (“Full breakdown in my latest upload”) and link it in the comments
• Use playlists to organize your content by topic or series
• Repurpose TikToks as YouTube Shorts, but optimize titles and captions for higher intent

“Even smaller creators can grow rapidly by anchoring Shorts to value-rich long content,” says growth strategist Elena Chung, who scaled three channels past 100k subscribers last year.

Telegram: The Most Underrated Growth Channel

Telegram might not be the first app you think of—but for creators and brands, it’s a goldmine for direct access to an audience without algorithmic filters.

Whether you’re running a paid community, offering dropshipping updates, or managing influencer campaigns, Telegram’s private channel structure lets you:

• Send scheduled and pinned messages
• Share files, video, and exclusive links
• Give superfans a VIP experience

One proven tactic: drop exclusive coupons or early-access content in your Telegram channel. Let your audience know they’ll only get X if they’re subscribed—and growth tends to follow.

Use Data and SMM Panels to Your Advantage

Here’s the truth: growth isn’t just about content. It’s about analytics, optimization, and informed targeting.

That’s where platforms like Crescitaly.com come in. Their robust SMM panel helps creators and marketers track progress, fine-tune strategy, and even run high-impact campaigns across Instagram, TikTok, YouTube, and Telegram—all in one place.

Whether you're identifying your best content buckets or launching a promotional boost, Crescitaly gives you the tools to grow with intention—not guesswork.

Final Takeaways: What Growth Looks Like in 2024

Growth isn’t accidental anymore—it’s architectural. Each post you create, tool you use, and metric you monitor adds to a larger puzzle. By knowing the rules of each platform, designing for engagement, and leveraging smart tools, you're not just chasing algorithms—you’re building a brand that lasts.

To wrap up, here are three low-lift, high-impact actions you can take today:

• Audit your socials: Is every bio current, keyword-optimized, and purpose-driven?
• Plan 1 week of content tailored to each platform format (1 Reel, 1 TikTok tip, 1 YouTube Short, 3 Telegram updates)
• Use Crescitaly’s dashboard to identify which content types have driven the most engagement

This year, the attention economy belongs to those who build, measure, learn—and keep posting. Growth isn’t just possible. It’s measurable. You just need the right map.

Meta Title: How to Grow on Social Media in 2024

Meta Description: Learn actionable tactics to grow on Instagram, TikTok, YouTube, and Telegram using content strategies and tools like Crescitaly.com.

Tags: Instagram, SMM panel, TikTok growth, YouTube Shorts, Telegram marketing, Crescitaly, social media growth, content strategy, influencer tips