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The Best Way to Grow on TikTok in 2024: Proven Strategies that Work

Crescitaly Staff

Crescitaly Staff

— 3 min read

In late 2023, a small dessert shop in Naples posted a 12-second video of their pastel-hued gelato spiraling into a cone, set to a trending sound. Within 48 hours, they had 2.3 million views. Sales doubled in a week.

This is the power of TikTok today. Not just a dance-video app. Not a Gen Z-only playground. TikTok has grown into a global influence machine—one where smart creators, brands, and entrepreneurs are seeing explosive growth. But with change comes chaos, and in 2024, viral success isn’t about luck. It’s about understanding the platform and executing with precision.

So, what’s the best way to grow on TikTok now? Let’s break it down.

Why TikTok Still Reigns in 2024

TikTok passed 1.8 billion monthly active users earlier this year, outpacing both Instagram and YouTube in daily watch time per user. But what's more notable is the shift toward search behavior. People are now using TikTok to discover local businesses, DIY tips, and buying advice—right from their "For You" feed.

Growth on TikTok today is like SEO in the early 2000s—untapped, misunderstood, and massively rewarding for early adopters.

If you’re a marketer or creator wondering where to invest your energy, TikTok is still the wild west of opportunity. Even better, it rewards creativity over budget, and small accounts compete on nearly the same playing field as major influencers.

Understanding the TikTok Algorithm in 2024

This year’s updates have sharpened how the algorithm serves content. Some major shifts include:

  • Weighted watch time: A 15-second video with 100% watch rate now outperforms a longer video with 80% completion.
  • Metadata tracking: TikTok’s AI now reads on-screen text, speech, and even the content of your comments to refine targeting.
  • Session impact: TikTok evaluates how your video impacts what users watch next—and rewards content that keeps them on the app.

According to Crescitaly's dashboard, viral trends emerge faster than ever—often peaking within 24–36 hours of the original trigger post. That means having systems to respond quickly gives a serious edge.

Key Strategies for Real Growth on TikTok

1. Nail the First 3 Seconds

Forget long intros. TikTok is merciless when it comes to slow starts. Try:

  • Jump cuts that open mid-action
  • Asking a provocative question
  • Add text overlays with urgency like “Nobody talks about this…”

Think of it like the thumbnail and title on YouTube—this is your scroll-stopper moment.

2. Lean Into Episodic Series

Some of the fastest-growing creators are turning TikTok into Netflix. Part 1/2/3 content keeps people coming back and boosts follow rates. Try:

  • “Day X of trying…” challenges
  • Deep dives split into short parts ("Why Apple really banned this... Part 1")
  • Storytime or customer journey content across a week

Consistency here builds trust—and keeps the algorithm pointing back to your content.

3. Optimize for Search & Keywords

In-app search is exploding, and TikTok now suggests search queries at the top of videos. Make sure to:

  • Say your keyword in the first sentence
  • Use captions that include relevant search terms
  • Add keyword variations in hashtags or descriptions

For example, instead of using #trend or #fyp, use #beautyreviews2024 or #budgettravelitaly. Relevancy wins views.

4. Use SMM Tools Without Looking Spammy

If you’re serious about TikTok growth, consider using SMM panels to amplify early reach—especially on well-crafted content. But subtlety matters.

Using Crescitaly's advanced panel, marketers can target views and likes in a way that mimics natural virality, effectively training the algorithm to see the content as breakout-worthy. But always pair this with authentic comments and community engagement.

“We’ve seen 400% faster growth rates among accounts that combined organic series-style content with strategic SMM boosts in their first hour of publishing.”—Data from Crescitaly’s analytics team

5. Engage Outside of TikTok

The platform rewards external link-backs and embedding videos on Telegram channels, Instagram stories, or YouTube Shorts playlists. This sends credibility signals back to TikTok’s servers.

Key ways to cross-pollinate content:

  • Clip your TikTok and post to Instagram Reels with captions
  • Share trending TikToks to your Telegram community for quick saves
  • Create YouTube compilations from your best TikToks to grow longer-form visibility

What to Avoid: TikTok Mistakes in 2024

  • Reposting content directly from other platforms without editing—TikTok deprioritizes recycled clips
  • Overusing hashtags like #viral or #fyp—the algorithm ignores them now
  • Ignoring niche communities—larger doesn’t equal better when it comes to reach

Also, don’t rely solely on automation. While SMM panels like Crescitaly.com offer huge advantages, organic content needs to be strong to convert viewers into followers.

Conclusion: TikTok Growth is Speed Chess—Not Poker

If 2023 was the year of creators experimenting, 2024 is the year of systems. To thrive on TikTok today, you need fast execution, tight branding, and smart amplification. Understand the algorithm’s current mood, act quickly on trends, and use tools to help your best ideas scale.

Whether you're a solopreneur, digital agency, or a Telegram channel admin posting TikTok compilations, there’s room for real, fast growth in the TikTok ecosystem—if you do it strategically.

Start small. Test consistently. Use authentic hooks. And when it’s time to scale, platforms like Crescitaly give you the infrastructure to go from 10K to 100K followers without burning out.

Meta Title: Best Way to Grow on TikTok This Year

Meta Description: Discover the best way to grow on TikTok—no gimmicks, just proven tips for creators and marketers ready to scale in 2024.

Tags: TikTok growth, social media marketing, Instagram, SMM panel, YouTube strategy, Telegram growth

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